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The Context Knowledgebase

Since 2004, we have been observing people in context, understanding their needs and motivations, and seeing how they engage in digital experiences.
DEEP DIVES
Retail • Advertising • Healthcare • Digital • Automotive • Travel • Financial Services • Gender • Dead Zones • Make Rejection Magical • Women, the Web, and Their Wallet (BlogHer) • Creative Flow (Adobe)

Roundtable Discussions

American Express • Apple • AT&T
Experian • Facebook • Google • HP
New York Times • Nike • Nuance
Philips • Thompson Reuters • Samsung
Verizon • Vodafone • Walmart

GDPR: DESIGNING TRUSTED NOTICE

It's Not as Easy as
You Would Think

Conferences & Presentations
SXSW
GSMA
IAPP
i-com
CHI
CES
O'Reilly
DLD
iMedia Brand Summit
RSA
UPA
American Bar Association

The Digital Trust Initiative™

Creating trusted experiences using personal data
FUNDING IN PART BY
The Digital Trust Initiative is an independent effort to study digital design and privacy in digital technology. The work of the initiative is funded, in part, by a variety of partners noted in the presentation materials. The views expressed in these materials and the conclusions drawn do not reflect the views of these partners. Further, the partners have not independently verified results of the study, nor do they make any representation as to the accuracy or value of any statements made herein.  This presentation, and all of the underlying materials, including any ideas, processes, data, designs and techniques used in the study, is the property of Create with Context, Inc. For more information, please contact info@createwithcontext.com.
CHAMPION INNOVATION
Develop ‘win-win’ solutions that build trust through transparency, choice, user experience, and value
ENSURE TRUSTED PRACTICES
Integrate a trust infrastructure into business practices including: policies, guidelines, insights, best practices, etc.
BUILD BRIDGES
Between businesses, their partners, customers, employees, press, and regulators to support innovation
Our Publications

Additional Publications

How To Create Trusted Personalized Experiences

How Tech Can Drive Healthy Behaviors

Going Native – Pinterest

How To Drive Adoption Of Next-Generation Authentication

The Line Between Creepy And Cool

IoT: What Should Be Connected And What Shouldn’t?

Re-invent Media Consumption

Make Bank Statements Engaging

How To Drive Mobile Wallet Engagement

How To Make Credit Cards Engaging

Bring Online In Store

Don’t Search, Find

How To Design For An IoT World

How To Create Ambient Awareness And Reduce the Noise

Supporting Complex Decision Making In Healthcare

How To Drive Healthy Behaviors

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