The Context Knowledgebase
Since 2004, we have been observing people in context, understanding
their needs and motivations, and seeing how they engage in digital experiences.
Buy:It™ • DecideIt™ • Engage:Me™Express:It™ • Find:It™ • Know:It™Know:Me™ • Trust:It™ • Share:It™ • Use:It™
Retail • Advertising • Healthcare • Digital • Automotive • Travel • Financial Services • Gender • Dead Zones • Make Rejection Magical • Women, the Web, and Their Wallet (BlogHer) • Creative Flow (Adobe)
The Digital Trust Initiative™
Creating trusted experiences using personal data
FUNDING IN PART BY
Develop ‘win-win’ solutions that build trust through transparency, choice, user experience, and value
ENSURE TRUSTED PRACTICES
Integrate a trust infrastructure into business practices including: policies, guidelines, insights, best practices, etc.
Between business, their partners, customers, employees, press and regulators to support innovation